+ FREE Standard Shipping on $50

Our Mission & Vision

We believe that you know your body better than anyone else. With the right tools, you can make purposeful choices that will help empower your everyday greatness.

Our mission is to be both a space for wellness education and a trusted shop for natural-sourced products, from multi-vitamins and minerals to fitness optimization and skincare. Our vision is to do so ethically through sustainable manufacturing and the highest quality of raw ingredients.

Load video: Load video:

Come on in.

Visit our in-house factory, where 97% of our products are manufactured and packaged.

Standing up for health from the start.

The Country Life Story

Country Life was founded in 1971 as a family-run business with a serious mission to empower the community through wellness education and trusted natural products. Decades later, the Country Life family has grown, but we are just as passionate as we were in the beginning.

As a world leader in the natural health industry, we strive daily to create better standards to live by. From our organization, which was nominated by our employees for a Newsday Top Workplace award, to our global impact and carbon footprint, we are committed to making the world a better place.

Country Life is and has always been dedicated to helping people stand up for their health by being their partner in wellness!


Country Life is founded on Long Island, New York.


Country Life acquires Desert Essence® and expands into new health and beauty categories with all-natural botanicals and pure ingredients from across the globe.


Country Life is a leader in efforts to pass the DSHEA (the Dietary Supplement Health and Education Act).


Biochem® proteins are introduced to take fitness to the next level through clean ingredients.


Our brand-new manufacturing facility opens in Hauppauge, New York.


Country Life acquires the Iron-Tek® sports nutrition supplement brand.


Country Life becomes the first certified gluten-free supplement brand.


Country Life celebrates 40 years as an industry leader by becoming one of the largest vitamin and supplement companies to receive NSF-GMP certification for our manufacturing and distribution facilities.


Country Life’s manufacturing facility receives USDA Organic manufacturing certification.


Country Life is one of the few vitamin and supplement companies to receive B-CORP certification for excellence in environmental performance, accountability, and transparency.



Country Life’s first IFANCA Halaal SKU is verified.



Country Life’s first IGEN Non-GMO SKU is verified.


Country Life transitions IRON-TEK® into Biochem®.


Newsday awards Country Life with the Top Workplaces honor of the #1 Long Island company to work for.


Country Life wins Editor’s Choice NEXTY for Gut Connection.

Teamworkis our Super-Power

Our team is what makes us great!

Country Life employees reflect our strong heritage and dedication to success, excellence and the highest quality products made with integrity. We believe an inspired, talented and well-respected team is central to our mission and vision.

Our employees are our family. That’s why we’re so proud to be B-CORP certified, demonstrating our commitment to our employees is superior to the rest.

Want to join ourTeam ?

We welcome talented people with a passion for wellness and a dream to help others stand up for their health!